depict cadillac: HTC Droid DNA retired?

Sunday, March 31, 2013

HTC Droid DNA retired?

Droid DNA

Has the HTC Droid DNA been given its gold watch and sent packing? Verizon CS says yes, and it's no longer listed for sale

A reader sent in a pretty interesting screenshot, accompanied by some equally interesting information about the HTC Droid DNA. According to Verizon customer service, the DNA is now officially retired. The screenshot of chat with a CS (you can find it after the break) actually uses the word retired, and subsequent inquiries led to a statement from Verizon saying "HTC halted production in efforts to push out an upcoming project on the horizon".

Now normally, we would place little to no faith in the words of an online chat with customer care from any provider. We're not judging, they have a difficult job and get way more harassment than anyone deserves. But after hearing about this, we went looking on Verizon's website, and found that the DNA is nowhere to be seen. You can't buy one from Big Red. Verizon loves to take our money, so there must be a reason they don't want to sell us a Droid DNA.

Now consider the on and off rumors about the HTC One coming to Verizon. We're pretty sure that you'll never be able to buy an "HTC One" for use on Verizon. But ask us if you'll be able to buy a premium HTC device with Sense 5, the new camera, Boomsound, a kick-ass display, and all the other goodies that come with the HTC One and our answer would be different. Don't let semantics like official names fool you. We're pretty confident that something very close to the HTC One is "on the horizon" for Verizon Wireless.

We never pretend that we know what goes on inside the minds of carrier corporate executives. We certainly question many of their decisions, but we're not at the meetings and don't have access to the data they use when they decide things like which phones to sell, and when to stop selling them. And of course, all this could be wrong and the DNA is simply out of stock for a while. We're just going to keep watching this, and when it all works out, we'll let you know.

Thanks, Robert!